19 February 2025
Week of Happiness 2025: 20 - 27th of March
Spread happiness on social media
1 interaction = 1 smile for a child in hospital
For the 11ᵉ edition of the Week of Happiness, we invite you to interact with 8 videos that will be published from March 20 to 27 on the Theodora Foundation social media channels. One video will be published each day. Our videos will be published on Facebook, Instagram, LinkedIn, TikTok and YouTube.
Each interaction with the videos (like, comment, share) will bring a smile to a child in hospital.
You can interact as many times as you like with the 8 videos, on all social media channels. Every interaction counts!
How to participate ?
Visit the social media channels of the Theodora Foundation
- Facebook
- @FondationTheodora (FR)
- @StiftungTheodora (DE)
- TikTok
Watch a new video every day (from 20 to 27 March)
Like, comment and share our videos
For every interaction with the videos, our principal partner, Helsana , and co-partners : Bimbosan, Volg, Lidl Suisse, Visilab and the supporters : Adent Cliniques Dentaires, Carglass, will make a donation to the Theodora Foundation, up to CHF 41,000.
The money raised will be used to offer cheerful visits from Giggle Doctors to children in hospital or in special care centres.
We would also like to thank our media partners blue and Pathé Switzerland for the visibility they offer.
The Week of Happiness near you
The “Smiling Bus” will be present on March 22 at Europaplatz in Zurich. You will have the chance to meet a Giggle Doctor, leave with a photo and interact with the 8 videos thanks to a magic buzzer.
In addition, Theodora’s presence will extend to French-speaking Switzerland thanks to its co-partner Lidl, with a buzzer installed at the Lidl store in Morges throughout the Week of Happiness. Every ‘buzz’ collected will help to give smiles to children in hospital.